§ 07The Team
R&D leads from Israel's top technology companies, social psychologists, and behavioral data specialists, building one platform.
§ 01Leadership
Founder & CEO
Amit Fridman is a serial entrepreneur and investor with over 20 years of experience building, scaling, and exiting companies across multiple industries. He is currently focused on AI-powered technologies, with a particular emphasis on AI voice and text agents that automate sales, customer service, and business operations. Amit is also active in the development of algorithmic trading technologies and financial infrastructure.
CBDO
Entrepreneur and strategic operator with a background in security consulting, international business development, and large-scale systems execution. Led cross-border projects across multiple regions including Africa and Mexico, with extensive experience in government-facing initiatives, international partnerships, and complex deal structuring. Previously led international commodity transactions across the energy sector, including oil and solar infrastructure. Founder and operator of one of Israel's largest trading academies, scaling it to over 15,000 students and annual revenues in the tens of millions. Specializes in strategic growth, market expansion, partnerships, and high-level business development execution.
CSO
A growth strategist and sales expert, Roee has a proven track record of scaling high-performance sales operations from 0-to-100 and training hundreds of personnel to peak efficiency. He specializes in cracking the “code” of consumer psychology, blending emotional creative marketing with massive Big Data analysis. Roee's unique expertise lies in translating vast datasets into actionable operational insights, allowing for real-time message optimization and a relentless drive toward higher conversion rates. Having previously developed AI systems for monitoring and enhancing human sales performance, he now channels this knowledge into the company's core technology — building intelligent voice agents designed to influence the narrative, manage interaction dynamics, and confidently lead the counterparty toward the desired outcome.
CPO
Nitzan Bar Fridman is an AI and algorithms engineer with a strong background in machine learning, NLP, and large-scale systems. With over 8 years of experience in the high-tech industry — spanning both startups and major corporations such as Intel and Elbit Systems — she specializes in building AI-powered technologies, including voice agents, outreach automation, content systems, and LLM-based products that help businesses scale sales, operations, and customer engagement. Nitzan holds a Master's degree in Computer Engineering from the Technion – Israel Institute of Technology and is also involved in algorithmic trading technologies and infrastructure automation.